U.S. Travel Tracker October 2020: Slow Climb Continues

U.S. Travel Tracker October 2020: Slow Climb Continues

November 2020

In October, 37.8% of Americans traveled, marking the smallest monthly increase since reaching the low point in April. Will the changing course of the pandemic, with a new President and possible vaccine, give the U.S. travel industry a much-needed boost in the coming months?

A Deep Dive Into Trip.com Group 2020

A Deep Dive Into Trip.com Group 2020

October 2020

China is like no other place on Earth and Trip.com is like no other online travel agency. It offers lessons on how to build an industry-leading business and how to respond to our deepest crisis ever.

U.S. Travel Tracker September 2020: Onset of Fall Travel

U.S. Travel Tracker September 2020: Onset of Fall Travel

October 2020

Labor Day weekend didn’t provide a much-needed boost for the U.S travel sector. In September, 37% of Americans traveled, barely one percentage point higher than in August. The path of travel recovery ahead might be even rockier with summer vacation officially behind us.

A Deep Dive into Tripadvisor 2020

A Deep Dive into Tripadvisor 2020

September 2020

Tripadvisor had been working on a turn-around even before COVID-19 hit. We take a deep dive into the company's financials, business strategies, and challenges for 2020 and beyond.

U.S. Travel Tracker August 2020: Consumer Confidence Holding Strong

U.S. Travel Tracker August 2020: Consumer Confidence Holding Strong

September 2020

Summer was near the end and while still high, the number of new COVID cases declined substantially from the peak of July. Yet, the travel rate did not go up along this track. In August, 36% of Americans traveled, only one percentage point higher than in July.

U.S. Travel Tracker July 2020: Summer Vacation Main Driver Despite New Case Surge

U.S. Travel Tracker July 2020: Summer Vacation Main Driver Despite New Case Surge

August 2020

Despite rising new COVID cases, 35% of Americans traveled in July. But most are not taking their typical summer vacations.

U.S. Travel Tracker April 2020: Emerging Consumer Segments

U.S. Travel Tracker April 2020: Emerging Consumer Segments

May 2020

When and how consumers will travel again might have a lot to do with how their lives' are impacted by COVID-19. Our April travel tracker analysis delves into the details.

Travel Winners and Losers During the 2008 Financial Crisis: Lessons for COVID-19

Travel Winners and Losers During the 2008 Financial Crisis: Lessons for COVID-19

May 2020

History doesn’t repeat but it often rhymes. While COVID-19 has different root causes than the financial crisis of 2008 there are still lessons to be learned from the last crisis that apply to the travel industry today.

Travel Marketing During COVID-19

Travel Marketing During COVID-19

May 2020

Nearly 90% of travel marketers have slashed their marketing budgets due to COVID-19. With restrained resources and changing mandates, how can travel CMOs and their teams navigate through the crisis stronger? We delve into these crucial questions for answers.

U.S. Travel Tracker March 2020: Travel Sentiment Amid Lockdown

U.S. Travel Tracker March 2020: Travel Sentiment Amid Lockdown

April 2020

With travel restrictions in place, the U.S. travel rate in March dropped to 25% from 41% in February. What’s changed is also people’s outlook of travel on the other side of the pandemic.

The Impact of COVID-19 on the Online Travel Industry

The Impact of COVID-19 on the Online Travel Industry

April 2020

The online travel industry is marginally better positioned to deal with this current outbreak than many of their suppliers in the hotel and airline industry. But the damage is only getting worse. It will still be severe and long-lasting.

U.S. Travel Tracker January and February 2020: Onset of COVID-19 Impact

U.S. Travel Tracker January and February 2020: Onset of COVID-19 Impact

March 2020

We are keeping track of if and how the U.S. population is traveling month by month and hope to detect signs of a rebound in the not too distant future.