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Latest Research Reports

Marketing Operations in the Travel Industry Benchmarks: Tours and Activities

Where major travel sectors stand in marketing operations and how outperformers do it differently.
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U.S. Experiential Traveler Trends 2019: Annual Survey on Traveler Behavior, Motivations, and Preferences

We dig into the mind of the modern American traveler and how it’s changed over time.
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Select Topics for 2019

  • Marketing Operations in Hospitality, Airlines, and Tours & Activities
  • Marketing Strategies for Destination Marketing Organizations
  • Ad Tech, Loyalty Tech, and Emerging Tech in Travel
  • Revenue Management Systems in Hospitality
  • U.S. Experiential Traveler Survey
  • U.S. Affluent Traveler Survey
  • Millennial & Gen Z Traveler Survey, Food Tourism, and China Outbound Traveler Survey
  • Deep Dives into Hyatt, IHG, Delta and many more
  • US, UK, Germany, & China Traveler Key Stats
  • Global Travel Economics
  • Quantifying Overtourism
  • 2020 Global Travel Market Outlook

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