In this report, McKinsey & Company and Skift Research explore four high-priority areas for travel companies to focus their decarbonization efforts to catalyze the most meaningful outcomes for the environment, their customers, and themselves.
The metasearch wars are drawing to a close and Google is winning. The future of independent travel metasearch in the U.S. and Europe is at risk, in our view.
So much has happened in the the travel industry in recent years. This new report by Skift Research puts perspective on those dizzying changes by providing definitive and data-driven insight into the current state of the travel industry, and the trends that will shape the future.
High season… what high season? In September, 57% of Americans traveled, 10 percentage points higher than the same time last year. The normal decline in trip participation after the summer months did not occur, highlighting how the vacation season is being stretched as demand – and prices – remain high.
Track the performance of the travel industry around the world.
