Skift Travel Health Index

Global Index Score: 84

Available Exclusively to Research Subscribers

Subscribe Now

The Skift Travel Health Index is a real-time measure of the performance of the travel industry at large, and the core verticals within it. The Index provides the travel industry with a powerful tool for strategic planning, which is of utmost importance as times remain uncertain.

Skift Research launched the Index in May 2020 as the Skift Recovery Index, and has rebranded it at the start of 2022 as the Skift Travel Health Index, to reflect some far-ranging changes: the addition of many more indicators, additional data partners, and most importantly, our continued effort to track the industry health beyond the impact of the Covid-19 pandemic.

As of October 2022, the global Skift Travel Health Index stands at 84 points relative to a baseline reading of 100 for the same month in 2019.

Skift Travel Health Index

Skift Travel Health Index: October 2022 Highlights

The final push to full travel industry recovery seems more stubborn than initially thought. Continuing uncertainties and headwinds suppressed growth in October, with the Skift Travel Health Index sitting around the 85% mark since June with little movement.

lock

Skift Travel Health Index

Skift Travel Health Index: September 2022 Highlights

Newly released data is highlighting the shift away from Asia as the epicenter of travel, moving towards the Middle East and Europe. With China looking at its zero-Covid policy as the long-term solution to beating the pandemic, it will be interesting to see how long it takes for the pendulum to swing back.

lock

Skift Travel Health Index

Skift Travel Health Index: August 2022 Highlights

While not fully recovered, travel is taking on recognizable and predictable patterns in most regions. Asia Pacific is the exception, where there are still major fluctuations in travel performance with every new announcement of loosening and tightening of pandemic-related restrictions.

lock

Skift Travel Health Index

Skift Travel Health Index: July 2022 Highlights

Asia Pacific still has the largest gap to pre-pandemic travel levels, but our back-of-the-envelope analysis shows that a return of Chinese travelers would pull many Asian countries back in the black. Now we just need to wait for the Chinese borders to reopen...

lock

Skift Travel Health Index

Skift Travel Health Index: June 2022 Highlights

China is finally starting to recover, after months of decline amid renewed lockdowns. The overall Index dropped for the first time in 2022 though, as the mess at airports and airlines is catching up with the industry.

lock

Skift Travel Health Index

Skift Travel Health Index: May 2022 Highlights

The "100 Club" now consists of seven members - seven countries where the travel industry performs at par or above 2019 levels. More will follow in the coming months.

lock

Skift Travel Health Index

Skift Travel Health Index: April 2022 Highlights

The latest data and insights from our partners shows that the travel industry is continuing to return to 'traditional' levels of demand, and traveler behavior is looking increasingly like it did before the pandemic.

lock

Skift Travel Health Index

Skift Travel Health Index: March 2022 Highlights

Poor travel performances in Russia and China, which did not come as a surprise, suppress an otherwise strong continuation of travel’s recovery in March 2022.

lock

Skift Travel Health Index

Skift Travel Health Index: February 2022 Highlights

The travel industry registered one of its strongest months of recovery since the inception of our Index, with performance up across all sectors and almost all countries. The war in Ukraine, however, is casting a long shadow over travel's performance moving into March.

lock

Skift Travel Health Index

Skift Travel Health Index: January 2022 Highlights

Our improved Travel Health Index shows that pricing rules across all travel sectors. Inflated rates pulled up overall performance, but Omicron impacted new bookings coming in during January.

lock

Skift Travel Health Index

Skift Travel Health Index: December 2021 Highlights

lock

Skift Travel Health Index

Skift Travel Health Index: November 2021 Highlights

lock