Sector Deep Dives

June 2019

Let’s place loyalty programs into a larger realm of technology which can improve and increase guest engagement and personalization, with all these tools working in parallel to achieve a truly loyal guest.

April 2019

Revenue management is unquestionably becoming more important for hotels in an ever-more competitive market. Revenue Management Systems play an important role in automating pricing, but hotels should not see these as a one-stop solution to all their problems. There are bigger strategic questions that need answering.

March 2019

While other hotel brand companies are focused on merger integrations and becoming asset-light, InterContinental Hotels (IHG) is emerging as a leader in hospitality tech innovation and developing itself into a nimbler, more diversified company. The company's key areas of focus are making it a smarter, better hotel company that is well-positioned no matter what the future looks like.

March 2019

There's a reason we love earnings season: lot's of interesting new company data points.

February 2019

Analyzing startups helps us understand what the future of travel holds. The latest generation of startups promises innovation across many facets of travel: hospitality, tours, airlines, business travel, and more.

February 2019

Hyatt may have previously been considered a sleepy hotel company, but we don’t think the company is going to be quiet anymore. Hyatt is making waves in positioning itself for the future by selling properties and shifting asset-light, by creating stronger partnerships with hotel owners, managers, and employees, and by driving stronger customer loyalty via enhanced wellness offerings.

January 2019

The role of marketing technology in the travel industry has passed the threshold of adoption, but significant attention is still required to bring the technology at work into its true and central role, industry-wide.

December 2018

Amazon's influence over travelers is likely to grow. Perhaps it will be a direct competitor, or maybe an advertising partner. In either case, travel companies need to pay careful attention. Our limited edition e-book evaluates lessons, threats, and opportunities that Amazon presents for the travel industry.

November 2018

After selling a majority stake in its owned and leased hotel business, AccorHotels is now a lean, mean, acquisition machine. We break down what going asset-light means for AccorHotels and offer ways to measure the success of its M&A strategy, as the company continues on its journey to becoming an all-in-one travel experience platform.

November 2018

The travel industry, no stranger to disruption, is experiencing a new wave of venture-backed startups. These businesses are generally larger than ever before and focused on bringing new customers and products into the digital travel fold. We expect this momentum to continue and for it have an impact on executives, founders, and investors throughout the sector.

October 2018

The airline distribution ecosystem often gets unfairly labeled as being populated by dinosaurs. Our sense is that industry players are making genuine attempts to modernize, it’s just that it takes a long time to turn around such a titanic ship. We break down this complex and, at times, intimidating topic by reviewing the current landscape and inspecting four key fault lines in the space.

October 2018

Along with marketers’ heavy investment in digital, the quality of digital advertising continues to improve with more advanced targeting and measurement capabilities. Optimized marketing success requires the right media mix and the right types of technology.