Tag› booking

The State of Middle East Outbound Travel 2019

The State of Middle East Outbound Travel 2019

December 2019

Outbound travel from the Middle East hasn’t garnered the attention of some other outbound markets, but given the high travel expenditure and growth of the region, we think this is one that’s worth paying attention to.

The State of India Outbound Travel 2018

The State of India Outbound Travel 2018

August 2018

The India outbound travel market is poised to boom in a matter of years. The global travel industry needs to make itself aware of this market and why it matters now, so they’re not scrambling to catch up later.

U.S. Traveler In-Destination Mobile Usage Survey 2018

U.S. Traveler In-Destination Mobile Usage Survey 2018

July 2018

Mobile has become a key component of the in-destination experience for U.S. travelers today. From finding things to do, to spontaneous bookings, mobile apps and websites have a role to play at each part of the in-destination journey. Travel brands that can find a meaningful place in this mobile journey have a lot to gain.

Best Practices for Attracting Chinese Outbound Tourists

Best Practices for Attracting Chinese Outbound Tourists

May 2018

Chinese outbound travel continues to boom and shows high potential for future growth. Travel brands and destinations need to understand the evolving behaviors and preferences of Chinese travelers in order to most effectively appeal to this market.

U.S. Affluent Traveler Trends 2018: Annual Survey on Travel Behavior

U.S. Affluent Traveler Trends 2018: Annual Survey on Travel Behavior

April 2018

The relative spending power of affluent Americans makes them an attractive and strategic group for travel brands to target. The results of our second annual U.S. Affluent Traveler Survey help us understand key trends when it comes to their travel preferences, attitudes, and behaviors. Segmenting further by other characteristics allows us to create a more refined consumer portrait of such a lucrative, complex, and diverse group.

The State of Tours and Activities 2018

The State of Tours and Activities 2018

February 2018

Optimizing a fragmented and traditionally offline model is obviously going to take time. However, we expect key players in the tours and activities space to increasingly try new strategies not only to increase scale, access to distribution, and consumer reach, but also to enhance in-destination experiences for travelers and locals alike.

A Deep Dive Into the Google Travel Ecosystem 2018

A Deep Dive Into the Google Travel Ecosystem 2018

December 2017

Believe it or not, these are still early days for Google in travel. Without question, the company will continue to grow its multi-billion dollar advertising business by securing stronger direct relationships with both the supplier and the traveler.

A Deep Dive Into Priceline’s Competitive Position in Travel 2017

A Deep Dive Into Priceline’s Competitive Position in Travel 2017

September 2017

Priceline dominates the online travel industry. It quietly goes about its business and continuously puts up strong results year after year, turning a once-beleaguered near-dot-com-bust into one of the most successful technology companies in the world.

A Deep Dive Into TripAdvisor’s Competitive Position In Travel 2017

A Deep Dive Into TripAdvisor’s Competitive Position In Travel 2017

June 2017

TripAdvisor's bold platform-driven approach to online travel tells us a lot about where the market is headed.

2017 Outlook on Hotel Direct Booking

2017 Outlook on Hotel Direct Booking

May 2017

This report analyzes the state of hotel distribution with a focus on direct booking. Rather than taking the view that it’s a booking war, we believe the landscape is far more nuanced where hotels need to take a holistic approach with their distribution channels. Readers will gain insight from our interviews with over 20 executives across the hotel and online travel ecosystem along with the results from our survey of 370 hotels around the world, which was powered by Skift and Trivago.

2017 Outlook on Metasearch in Travel

2017 Outlook on Metasearch in Travel

November 2016

The mechanics of metasearch technology and how travel brands use it to effectively bring attractive products to market are extremely complex. While many have tried, very few are now doing it in a meaningful way that produces attractive scale and profits. Those that succeed long term will ultimately need the right mix of technology, connectivity, user experience, market strategy, and budget. This definitive report outlines the competitive landscape along all five of these essential benchmarks.

The 2016 Deep Dive Into Expedia’s Competitive Position In Travel

The 2016 Deep Dive Into Expedia’s Competitive Position In Travel

October 2016

Expedia has a lot going for it in the short to mid term but shifts in technology and consumer tastes have disrupted the travel space before, and will do so again. Dara and team will need to stay vigilant in addressing numerous vulnerabilities, especially as they go up against the big platforms including Google, Facebook, Amazon and others.