U.S. Travel Tracker July 2020: Summer Vacation Main Driver Despite New Case Surge

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by Haixia Wang + Skift Team - Aug 2020

Skift Research Take

Despite rising new COVID cases, 35% of Americans traveled in July. But most are not taking their typical summer vacations.

Report Overview

The new, even more severe surge of coronavirus cases across the country didn’t seem to stop Americans from traveling, as the early round did. According to our July U.S. travel tracker survey, 35% of Americans traveled in July, continuing the slow-climbing trend since April.

Certainly, the fact that we all have better knowledge of the virus and are more confident about protecting ourselves against it now plays a big role in it. But this doesn’t mean that the travel sector is well on its track to recovery. Rather, challenges abound in the next few months.

In this report, we highlight new trends in travel incidences, consumer sentiments and future travel intents distilled from our June Travel Tracker survey.

What You'll Learn From This Report

  • Travel incidences Jan – July 2020
  • July travel highlights
  • COVID-19 impacted travel Feb – July 2020
  • Changing consumer sentiments on the economic outlook Feb – August 2020
  • Changing consumer intent on future travel April – August 2020

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