Report Overview

We check in on the current state of Expedia and Booking Holdings, the big two online travel agencies in the U.S. and Europe, as they recover from the COVID-19 pandemic.

In the short-term, Booking Holdings and Expedia Group are both recovering nicely from the depths of the COVID-19 pandemic. We look at how growth rates, regional strategies, and marketing efficiency are shaping up into year end.

We also take a long-term perspective on how the online travel business model is evolving and what changes Expedia and Booking are making in return. Expedia is focused on launching loyalty and B2B partnerships. Booking Holdings is investing in new tech, including apps and fintech, and in matching Expedia’s cross-sector offering.

What You'll Learn From This Report

  • How Expedia and Booking’s Gross Bookings, Revenue, and Profits are recovering post-pandemic.
  • Marketing efficiency for Expedia and Booking year-to-date including how web traffic is shifting and relative returns on investment.
  • A look into the long-term dynamics that are redefining the online travel space.
  • New initiatives that Expedia and Booking are investing in for 2023 and beyond.