Articles tagged “skift research”

Hotel tech tends to be characterized by piecemeal solutions by a myriad of tech vendors, all offering a few pieces of the puzzle. Hotel distribution tech is no different. Hoteliers end up working with many tech vendors to understand demand, set the right rates, and get their rooms on the right channels. Here we provide some clarity on key issues and the vendor landscape.

The hotel distribution landscape is complex, with hotel rooms being sold and promoted through many different channels. COVID-19 has certainly impacted how and where hotel rooms are being distributed, but it is unlikely that this disruption will be sustained long term. That's not to say that disruption isn't coming, though.

In October, 37.8% of Americans traveled, marking the smallest monthly increase since reaching the low point in April. Will the changing course of the pandemic, with a new President and possible vaccine, give the U.S. travel industry a much-needed boost in the coming months?

Labor Day weekend didn’t provide a much-needed boost for the U.S travel sector. In September, 37% of Americans traveled, barely one percentage point higher than in August. The path of travel recovery ahead might be even rockier with summer vacation officially behind us.

Tripadvisor had been working on a turn-around even before COVID-19 hit. We take a deep dive into the company's financials, business strategies, and challenges for 2020 and beyond.

Summer was near the end and while still high, the number of new COVID cases declined substantially from the peak of July. Yet, the travel rate did not go up along this track. In August, 36% of Americans traveled, only one percentage point higher than in July.

Despite rising new COVID cases, 35% of Americans traveled in July. But most are not taking their typical summer vacations.

With 33% of Americans taking at least one trip, June travel tells a promising story of the reopening. But it might be a very short-lived promise.

The U.S. travel rate climbed to 24% in May, after dipping to 19% in April. However, a full travel recovery might take a very long time as more people start to realize COVID-19 is a longer-term battle.

When and how consumers will travel again might have a lot to do with how their lives are impacted by COVID-19. Our April travel tracker analysis delves into the details.

Nearly 90% of travel marketers have slashed their marketing budgets due to COVID-19. With restrained resources and changing mandates, how can travel CMOs and their teams navigate through the crisis stronger? We delve into these crucial questions for answers.

With no way of knowing how long this crisis will last or what recovery will look like, we look back at two past crises to see how the industry reacted then, and what lessons can be learned. Many, as it turns out.