Business Travel

Destinations

Skift Global Travel Economy Outlook 2019

As we wrap up 2018, our latest Skift Research report dives into what went well this year and what we can expect heading into 2019. Looking ahead, we expect another strong year of economic growth, with a few different puts and takes, which should translate well for the travel industry.

December 2018

Online Travel

The State of India Outbound Travel 2018

The India outbound travel market is poised to boom in a matter of years. The global travel industry needs to make itself aware of this market and why it matters now, so they’re not scrambling to catch up later.

August 2018

Hospitality

Hospitality Loyalty Programs 2018: A Challenging Road for Customer Loyalty

For all the growth and enhancements we have seen in hotel loyalty programs over the past few years, differing opinions among consumers and hotel owners with regards to the overall value and success of programs remain. Clearly, the road to fostering real consumer loyalty will be a challenging one. Hotel companies should ultimately focus on driving satisfaction and providing the best service so consumers choose their brand over others and recommend it to friends and family.

April 2018

Destinations

Room for Optimism: 2018 Global Travel Market Outlook

There is room for optimism heading into 2018 for the global travel industry. Emerging and developing markets are showing healthy signs of growth, and global consumer and business confidence is high. Policy uncertainty and geopolitical tensions can’t be ignored, but outside of any major shock, we expect travel to benefit from a solid year of macroeconomic growth in 2018.

December 2017

Destinations

Key Emerging Outbound Travel Markets 2017

Emerging markets are taking over outbound travel. Economic growth is increasing living standards across the world and outbound travel is growing along. International Travel Expenditure is now shifting from a handful of countries who have historically made up most of the outbound travel to emerging markets.

October 2017

Business Travel

The State of Conferences and Events 2017

The meetings and events sector is evolving at a rapid pace. Pioneering events like South by Southwest and C2 are raising event attendees' expectations, putting pressure on organizers to design more engaging experiences at events of all shapes and sizes. Meanwhile, new types of event technology like artificial intelligence and personalization tools offer new opportunities (and challenges) for meeting planners. This report investigates the state of today's conference and event sector, and examines how organizers should look to evolve their own event strategies in response in the years ahead.

August 2017

Data Sheet: U.S. Future of Work and Travel Survey, Topline Results 2016

The Future of Work Data Sheet sheds a light into the world of business travel. Diving into the experiences the modern day business traveler reveals their habits on-the-go including connectivity, loyalty, lifestyle, and individual preferences.

December 2016

The Rise of Messaging Technology in Travel Booking: Pt. 2

Travel booking is transforming the mobile-first ecosystem. Messaging technology is replacing face-to-face and voice-to-voice commerce with a screen-to-screen conduit that stands to drive returns and open interactions to new levels of customer context and continuity that the travel industry has seldom, if ever, experienced before.

April 2016

The Future of Hotel Loyalty 2016

Hotel loyalty programs are facing a period of dramatic change, driven by recent devaluations of member points and picky travelers that are less loyal than ever. What strategies are hotel brands using to adapt and thrive in this changing loyalty landscape?

January 2016

The State of Mobile Booking 2016

An in-depth look at the trends that are driving booking via smartphones and tablets, the challenges holding the market back, and strategies for businesses in the travel and hospitality industries.

November 2015

How the On-Demand Economy Is Reshaping the Travel Experience

The on-demand economy is on the rise, but what does on-demand mean, exactly? In this report, a look at the nature of a technology-driven sea change in consumer behavior and the business models emerging to meet it in the travel industry.

August 2015

How Tech Is Changing the Way Millennials Do Business Travel

Building products around and marketing to the next generation of business travelers will not be an easy task. Social, fickle, design-centric and narcissistic, Millennials demand the highest of product standards while resisting traditional marketing methods. In this report, we’ll look at some of the success stories and trends facing the industry as the next generation of travelers comes of age.

June 2015