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Report OverviewThe travel industry is no stranger to disruption. Even so, some feel travel may be undergoing its greatest changes since the rise of the online travel agencies two decades ago, and much of that is coming from a new generation of startups and emerging technologies. In this report, Skift Research analyzes the rapidly evolving market for travel startups and their venture capital backers. Looking back, 2017 was a landmark year for VC activity, anchored by heavyweight travel startups such as Airbnb and Uber, which continue to raise capital while the industry awaits their initial public offerings. Incumbent players are feeling the pressure, and are responding with their own venture investments to buffer themselves. They are also planting the seeds of expansion by placing bets on a new class of travel startups outside of core geographies. Growing, and increasingly wealthy, consumers in Latin America, China, India, and Southeast Asia, among other areas, continue to lure new businesses and investment. At the early stage, innovation is thriving although founders face a funding gap, forcing many to bootstrap at the start. Exciting breakthroughs in artificial intelligence and blockchain threaten to unseat long-time incumbents. However, startups face challenges both in commercializing their tech and in convincing an, at times, skeptical audience. Elsewhere, verticals like tours and activities companies are rapidly consolidating while others are experimenting with business models, like subscriptions, that their sectors haven’t traditionally used. We expect last year’s startup momentum to continue through 2018 as these trends play out, underpinned by our optimistic economic forecast for travel.
What You'll Learn From This Report
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