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The Next Phase of Online Reputation Management for Travel Brands
Marketing and Media
The Next Phase of Online Reputation Management for Travel Brands
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With travelers increasingly influenced by online reviews, hotels & destinations are expanding their attention to more sophisticated strategies surrounding management, response, and analysis of consumer feedback. Meanwhile, tech firms are providing fresh approaches to online reputation management that foreground data, curation, and the mobile review experience.
Report Overview
With travelers increasingly influenced by online reviews, hotels & destinations are expanding their attention to more sophisticated strategies surrounding management, response, and analysis of consumer feedback. Meanwhile, tech firms are providing fresh approaches to online reputation management that foreground data, curation, and the mobile review experience.