Report Overview

In our annual outlook for the travel industry, Skift Research has created 2023 global revenue forecasts for airlines, hotels, short-term rentals, cruise lines, and online travel agencies. We also built an estimate for international cross-border travel from 2023–2025. This outlook is meant as a companion piece to our recent State of Travel report which offers in depth coverage of all travel segments.

Heading into 2023 the state of travel remains a mixed bag. Pent up demand has catapulted the Americas back to 2019 levels even as Asia is just beginning its recovery run. Short-term rentals are larger than they were pre-pandemic while passenger airlines remain smaller.

We still see potential for significant catch-up growth in travel to continue in every region of the world even as that optimism is tempered by gathering economic storm clouds.

What You'll Learn From This Report

  • Forecasts of Cross-border trips 2023–2025, globally and for North America, Europe, and Asia-Pacific regions
  • Estimates of 2023 industry revenue for airlines, hotels, short term rentals, cruises, and OTAs
  • Skift Travel Health Index Scores by country and sector
  • How the evolving economic outlook may impact travel