Skift Travel Health Index

Global Index Score: 99

Available Exclusively to Research Subscribers

The Skift Travel Health Index is a real-time measure of the performance of the travel industry at large, and the core verticals within it. The Index provides the travel industry with a powerful tool for strategic planning and tracking global travel performance.

Skift Research launched the Index in May 2020 as the Skift Recovery Index. At the start of 2022 we rebranded the Index as the Skift Travel Health Index, to reflect some far-ranging changes: the addition of many more indicators, additional data partners.

In 2024, we anticipate moderate growth above 2024 performance levels. The Skift Travel Health Index will continue with year-on-year (YoY) indexing this year.

As of February 2025, the global Skift Travel Health Index stands at 99 points relative to a baseline reading of 100 for the same month in 2024.

Skift Travel Health Index

Skift Travel Health Index: March 2022 Highlights

Poor travel performances in Russia and China, which did not come as a surprise, suppress an otherwise strong continuation of travel’s recovery in March 2022.
Skift Travel Health Index

Skift Travel Health Index: February 2022 Highlights

The travel industry registered one of its strongest months of recovery since the inception of our Index, with performance up across all sectors and almost all countries. The war in Ukraine, however, is casting a long shadow over travel's performance moving into March.
Skift Travel Health Index

Skift Travel Health Index: January 2022 Highlights

Our improved Travel Health Index shows that pricing rules across all travel sectors. Inflated rates pulled up overall performance, but Omicron impacted new bookings coming in during January.
Skift Travel Health Index

Skift Travel Health Index: December 2021 Highlights

As we close the books on 2021, the Skift Recovery Index stands at 64 points. This indicates that demand for travel, which we gather from a range of data indicators…
Skift Travel Health Index

Skift Travel Health Index: October 2021 Highlights

October saw the travel industry come another few points closer to recovery. The global index now stands at 64, which indicates that travel performance is 64% compared to October 2019. 
Skift Travel Health Index

Skift Travel Health Index: August 2021 Highlights

After the upward recovery trend came to a halt in July, August saw the overall recovery score decline by six points. A quick look at the country scores, however, shows…
Skift Travel Health Index

Skift Travel Health Index: July 2021 Highlights

As we are in the midst of the summer break, we provide a swift update of travel’s recovery this month. After the break we will start providing more in-depth analysis…