Market Estimates and Forecasts

Proprietary estimates and forecasts on total travel market and individual sectors; market size and share of top companies within each sector; traveler size and profile by country

Hospitality

Global Accommodation Sector Market Estimates 2022

The global accommodation sector is witnessing a fast-paced recovery with 2022 revenue levels not far from reaching pre-pandemic levels. A closer look into the industry performance shows interesting variations in the pace of recovery as we review regions and sub-sectors.

lock

Hospitality

Asia Pacific Accommodation Sector Market Estimates 2022

The accommodation sector in APAC is witnessing a fast paced recovery with 2022 revenue levels not far from reaching pre-pandemic levels. However, the composition of the industry remains unclear with short-term rentals revenue share decreasing in 2022.

lock

Hospitality

Europe Accommodation Sector Market Estimates 2022

The composition of the European accommodation sector has drastically changed over the last decade with short-term rentals gaining a substantial share. The next few years will be very crucial in shaping the sector in the region with respect to market dynamics.

lock

Hospitality

U.S. Accommodation Sector Market Estimates 2022

Except for the down year of Covid, the U.S. accommodation sector has been performing robustly with the short-term rental segment gaining market share. However, it is yet to be seen how the composition of the industry evolves.

lock

Hospitality

Skift Research Global Travel Outlook 2022

With 2022 on the horizon, the travel recovery has begun in earnest. Brands are competing to win returning consumers but may find that old habits and preferences have evolved.

lock

Online Travel

Mobile Commerce in Travel: A Global Perspective

Mobile is already the primary device for travel planning in the majority of the world. But for most of the travel sectors and companies, mobile bookings are yet to surpass desktop bookings in volume or value. Undoubtedly, the travel companies need to increase their mobile investment to capitalize on this shift, but, at the same time they need to have an overarching multi-device strategy in place to engage with the customer throughout.

lock

Hospitality

U.S. Digital Nomad Market Analysis 2021

Digital nomadism is breaking out into the mainstream after years of being available only to a few career paths. This trend is poised to generate hundreds of millions of dollars for the travel industry, in some cases transforming rent into hospitality stays and other travel spend.

lock

Venture Capital

Venture Investment Trends in Travel 2021

The pandemic derailed record years of venture capital in travel, resetting the industry to 2014 levels of investment. But we remain optimistic about the future of the travel industry and its ability to attract top talent, innovate technology, and incubate globally relevant startups.

lock

Destinations

EU Traveler Profile and Key Statistics: The Impact of COVID-19

The coronavirus has hit Europe hard, but the region will continue to receive accolades as the largest destination and largest source market for many years to come. Let's brush up on our understanding of European travelers, and see how COVID-19 has impacted their travel patterns.

lock

Consumer Habits

Skift Research Global Travel Outlook 2021

Glad this year is finally over? Us too! In its annual outlook, Skift Research looks forward to the big themes and challenges that it believes are in store for the travel industry as it begins the long uphill climb to recovery next year.

lock

Online Travel

Airbnb and the Short-Term Rental Market 2020

It’s finally here! Skift Research has been eagerly awaiting the opportunity to get its hands on Airbnb’s public filings. This report analyzes the challenges and strategies of the most influential company in the short-term rental industry.

lock

U.S. Travel Arrangement and Reservation Services Sector: Skift Research Estimates 2020

Travel agents still exist; tour operators are the last sector to be moved to digital; online travel platforms are scrambling to keep the growth rate high. We are expecting to see more changes shaping up the travel arrangement and reservation services sector in the next few years.

lock