U.S. Travel Tracker September 2020: Onset of Fall Travel

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by Haixia Wang + Skift Team - Oct 2020

Skift Research Take

Labor Day weekend didn’t provide a much-needed boost for the U.S travel sector. In September, 37% of Americans traveled, barely one percentage point higher than in August. The path of travel recovery ahead might be even rockier with summer vacation officially behind us.

Report Overview

The zigzag of the coronavirus outbreak continues. As many people feared, more relaxed opening-ups seem to be leading to another surge of new cases in many U.S. states. Before this happened, Labor Day weekend gave a tiny boost for the distressed travel sector. According to our September U.S. travel tracker survey, 37% of Americans traveled in September, just one percentage point higher than August.

With summer behind us, year-end holidays still some time away, and yet another round of rising coronavirus cases, the U.S. travel industry might face more setbacks in the next couple of months. As reflected in our survey, the number of consumers who are very concerned about the virus and expect to delay travel are on the rise again.

In this report, we highlight new trends in travel incidences, consumer sentiments and future travel intents distilled from our September Travel Tracker survey.

What You'll Learn From This Report

  • Travel incidences, Jan – Sep 2020
  • September travel highlights
  • COVID-19 impacted travel, Feb – Sep 2020
  • Changing consumer sentiments on the economic outlook, Feb – Oct 2020
  • Changing consumer intent on future travel, Apr – Oct 2020

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