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Latest Research

Online Travel

Online Travel Agency Factbook 2022

Around the world in 11 online travel agencies. Use our 2022 Online Travel Agency Factbook to compare the performance of booking sites from across five continents.

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Technology

Hotel Tech Benchmark: Revenue Management Systems 2021

Sophisticated revenue management systems will undoubtedly become more commonplace in the hotel industry, but today still only a small minority of hotels use them. There is a lot of room left for growth, innovation, and disruption.

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Hospitality

Skift Research Global Travel Outlook 2022

With 2022 on the horizon, the travel recovery has begun in earnest. Brands are competing to win returning consumers but may find that old habits and preferences have evolved.

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Technology

Hotel Tech Benchmark: Property Management Systems 2021

This is the most complete vendor landscape and market sizing for the hotel property management system sector. With annual revenues of $4.5 billion, this is the largest hotel tech category, but it is also extremely fragmented. There is a lot to fight for.

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Online Travel

Mobile Commerce in Travel: A Global Perspective

Mobile is already the primary device for travel planning in the majority of the world. But for most of the travel sectors and companies, mobile bookings are yet to surpass desktop bookings in volume or value. Undoubtedly, the travel companies need to increase their mobile investment to capitalize on this shift, but, at the same time they need to have an overarching multi-device strategy in place to engage with the customer throughout.

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Consumer Habits

U.S. Travel Tracker: September 2021 Highlights

The Delta variant didn’t do too much damage to the U.S. travel industry. In September, 47% of Americans traveled, only 1.7 percentage points lower than the record-setting July. And luckily, the virus is in retreat and the upcoming winter holiday season looks very promising for travel companies.

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Multi-Day Tour Operators 2021: Reshaping Supply Chains and Distribution

Anyone seeking to understand leisure travel overlooks tour operators at their own risk. It is one of the last great offline sectors in the travel industry but that cannot last. Changing consumer behavior and new tech is driving disruption in these businesses, the effects of which have only been compounded by the significant impact of COVID-19.

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Technology

The State of Hotel Payments 2021

Most hoteliers would rather not think about their payment tech, as long as it works. But payment habits are changing, and so is payment tech. Hoteliers - and hotel tech vendors and investors - will want to be on top of these changes, especially now that revenues are suppressed.

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Consumer Habits

U.S. Travel Tracker: July 2021 Highlights

July did turn out to be a record-breaking month for U.S. travel. However, the Delta Variant has already made some consumers halt their travel plan for the remainder of 2021. How the new surge evolves will deeply impact the fragile recovery path in the next few months.

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Online Travel

Online Travel Agency Landscape 2021: Southeast Asia

The Southeast Asian Online travel market is hyper-competitive. The industry players strive to strike a fine balance between creating the appropriate inventory mix, appealing price points, and a seamless user interface with adequate localized features to offer a bespoke product basket and carve out a niche for themselves.

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Hospitality

The U.S. Hotel Ownership Landscape in 2021

With travelers hitting the road again, it’s more important than ever for hotel owners to be agile with their businesses to ensure success. Ironically for many hoteliers that survived the pandemic, it might be the recovery that does them in.

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Sustainability in Travel 2021: Environmental Impact of Hotel and Airline Loyalty Programs

Travel loyalty programs really are frequency programs. As frequency is directly linked to emissions in travel, how can travel companies find environmentally friendly ways to reward its most valuable customers?

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