A Deep Dive Into AccorHotels 2018: Measuring Success From Asset-Light to Acquisitions

Executive Summary Paris-based AccorHotels is arguably pursuing one of the most aggressive, innovative, and unique strategies in the entire hospitality industry. The company went from being a relatively small European hotel company of 482,000 rooms and 14 brands in 2014 to 684,000 rooms across 32 different hotel or short-term rental brands today. However, the company … Continue reading A Deep Dive Into AccorHotels 2018: Measuring Success From Asset-Light to Acquisitions