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Skift Research Blog

Take Skift’s 2019 Marketing Operations Survey

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Take our marketing operations benchmark survey and get inspired on what to improve.

3 months ago

The Top 10 Skift Reports of 2018

Join us as we count down the most popular Skift Research Reports of 2018.

4 months ago

Get To Know the Skift Research Team

Meet the team that powers Skift Research. They produce 20+ new research reports each year with data and insights that every travel industry CMO, CTO, or digital marketer can leverage in their organization.

7 months ago

Planning For 2019? Here’s Why Your Team Needs Skift Research

Summer’s not over yet. Neither is your chance to save on a subscription to Skift Research.

8 months ago

Announcing Limited Time Summer Savings on Skift Research

As your organization plans for 2019, use Skift Research as your shortcut to the market.

8 months ago

5 Reasons You Should Join Skift Council Today

Skift Council is a prestigious group of fellow experts making and shaping larger trends. Want to be a part of the action? Join today.

8 months ago

Subscribe Today to Beat the Price Increase on Skift Research

We're offering our lowest rate on an annual subscription to Skift Research. But don't wait — prices increase in January. Subscribe now to save and beat the price increase!

1 year ago

New Data Sheet: Independent Hotels Marginally Less Disgruntled With OTA Partners on Data Sharing

One of the biggest friction points between hotels and their distribution partners is access to customer data. 58% of independents said they were happy with the amount of data they get from their OTA partners. The chains were less happy. Over half said they were dissatisfied with their data sharing arrangement.

1 year ago

Skift Research: Introducing Our 2018 Travel Industry Research Canvas

We continue to evolve and improve our product with the busy travel industry executive in mind. We’re digging deeper than ever before with more analyst perspective, and more data to support our forward-looking insights and conclusions. 2018 will be the year of the subscriber.

1 year ago

Take Skift’s 2018 Digital Transformation Survey

We recognize that travel brands have unique challenges when it comes to digital marketing and customer engagement. Help us understand the challenges you are facing in the rapidly changing digital world.

1 year ago